Marketing Strategy & Market Positioning

Skilled in developing and executing comprehensive plans to drive brand awareness, brand authority, customer acquisition, and business growth such as Market Research, Campaign Development, Content Strategy and influencer collab.

Key marketing tasks I have collaborated with:

Market Research:

Conducted in-depth market research to identify target audiences, market trends, and competitive landscape to inform marketing strategies.

Campaign Development:

Designed and executed multi-channel marketing campaigns that align with business objectives and drive customer engagement.

Brand Positioning:

Developed and refined the brand’s value proposition and positioning to differentiate it in the marketplace.

Performance Analysis:

Monitored and analysed the performance of marketing initiatives using KPIs and metrics to optimize strategies and maximize ROI.

Content Strategy:

Createed and managed a content strategy that effectively communicates the brand’s message and engages the target audience across various platforms.